About Us

Salit Auto Sales has proudly served the Central New Jersey area since 1995. We are a family owned and operated dealership. We are dedicated to honesty, reliability, and customer satisfaction. As a family run business, we at Salit Auto Sales have a direct interest in making sure that the best possible product reaches the consumer.

Family Photo – Salit Auto

At many other dealerships the sales person that you may deal with today maybe gone tomorrow. That means, all the promises made to you may have left as well. This is a very common problem being that the auto industry has a very high sales person turnover rate. There are times that sales people will deliberately fabricate stories about a car’s history knowing full well that they are only looking to make a quick buck. This maybe in contrast to the company owner’s vision of how he/she would like to do business. Never the less, the buyer ends up with the short end of the stick either with a bad deal or with long and short term promises that can not be upheld.

In contrast, Salit Auto Sales has four partners who all have a vested interest in the dealership’s success. We follow four basic principles in approaching a sale.

First, the customer must have all the correct information about the vehicle. That means, if we know that there had been previous body work on any given unit we disclose it. Nine times out of ten, a buyer won’t mind a previous repair if they are properly informed as to what had been done.

Second, we do not “pull prices”. Meaning, the price that is on our website is the current advertised price. As the customer, you can be assured that when you come to our dealership the vehicle and price will be as had been displayed. Furthermore if you call us and inform us that you are in transit, we will hold the car for you and save you from wasting a trip.

Third, it is in our best interest to make you a satisfied customer. At many other dealerships the car that is correct for you is the one they need to sell the most or the one that yields the highest commission. However, our philosophy is to allow the prospective buyer to make their own decision and sell the vehicle to themselves. Keep in mind, we take pride in all the cars we sell so no matter which you choose we will make sure that the car follows our reputation.

Last, we are a low pressure bunch of guys. Unlike typical car salespeople the four of us don’t fight over commissions and sales. Any buyer who visits our business becomes the customer of all four of us. The bottom line is we will not put you in a car that we wouldn’t want our family members to drive.

Our direct approach is not only reflected in how we deal with our customers but it is also evident in the types of vehicles we purchase to resell. We all have extensive knowledge in the general automotive field with each of us taking on our own distinctive roles as experts in different areas.